Behavioral AI

AI-Simulated Humans for Interactive Design & Research

AI-Simulated Humans for Interactive Design & Research

 The next frontier of product design and research will focus heavily on AI-simulated humans. Human-like AI agents play many roles ...
Applied Behavioral Design - AI Workflow

AI Workflows for Behavioral & UX Design: A 5-Level Skill-Building Path

AI is outperforming humans on creative tasks once thought untouchable, and UX and behavioral designers need to respond strategically. This ...
8 Ways AI Can Simulate Human Participants in Behavioral Research

8 Ways AI Can Simulate Human Participants in Behavioral Research

Large language models are transforming behavioral research. This article breaks down 8 evidence-based ways AI can simulate human participants, from ...
Amazon's Untold Role in Harvesting 50 Million Facebook Profiles for Cambridge Analytica

Amazon’s Untold Role in Harvesting 50 Million Facebook Profiles for Cambridge Analytica

The Cambridge Analytica scandal focused on Facebook, but Amazon's Mechanical Turk platform played a key -- and largely unreported -- ...
Artificial Emotional Intelligence Is Here: Why the Science Still Matters

Artificial Emotional Intelligence Is Here: Why the Science Still Matters

AI systems can now read human emotional states with measurable accuracy, and research shows that large language models have developed ...
Why People Form Emotional Relationships with Brands, Tech & AI

Why People Form Emotional Relationships with Brands, Tech & AI

Professor Clifford Nass documented decades ago that people interact with technology the same way they interact with other people -- ...